• Economic Profile

  • The Heart of Wisconsin creates opportunities for success whether the business is a small, one-person startup or an expansion of an established business. Infrastructure support for business is first rate. Our region is a vital transportation crossroads reaching markets in all directions; many of our companies serve global markets. Our robust industrial/commercial infrastructure provides resources and operation support your business needs to succeed.

  • Economic Impact 

    Median household income in Wisconsin Rapids, WI is $40,501. In 2018, the place with the highest Median Household Income in Wisconsin Rapids, WI was Census Tract 115 with a value of $77,098, followed by Census Tract 113 and Census Tract 111, with respective values of $49,310 and $49,307.

    Males in Wisconsin have an average income that is 1.34 times higher than the average income of females, which is $49,130. The income inequality in Wisconsin (measured using the Gini index) is 0.447, which is lower than than the national average.

    The economy of Wisconsin Rapids, WI employs 7.67k people. The largest industries in Wisconsin Rapids, WI are Manufacturing (1,536 people), Health Care & Social Assistance (1,283 people), and Retail Trade (1,072 people), and the highest paying industries are Utilities ($65,583), Public Administration ($53,068), and Real Estate & Rental & Leasing ($41,006).


  • Lobby Hours

    Monday - Friday | 8:00 AM to 4:00 PM